Beard Awards
Role: Creative Director
Client: Beard Awards
Art direction | illustration | graphic design
The Beard Awards is an international not-for-profit awards organisation that recognises outstanding achievements in male grooming. Profits support the New Zealand based Cure Kids charity. I illustrated and designed the branding, designed the awards venue backdrops, created social media posts and professionally filmed and edited a behind-the-scenes promotional video. I undertook this project free of charge to maximise the contribution to the Cure Kids charity.
Laidlaw Bros.
Role: Art Director
Client: Laidlaw Bros.
Art direction | illustration | graphic design
Laidlaw Bros. is a New Zealand charitable trust fund, founded by Robert Laidlaw, CBE, businessman and founder of the Farmers Trading Company, one of the largest department store chains in New Zealand. Providing support and financial aid to employees of the James Pascoe Group of retail companies in New Zealand, the brand required a consistent identity.
10XL
Role: Art Director
Client: 10XL
Art direction | creative direction | graphic design
Digital marketing agency rebrand using bespoke typography.
